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BMW Group U.S. Sales Report May 2018


In May 2018, BMW Group U.S. marks an increase of 3.4%. Separated by brands, BMW sales grow up 3.3% and MINI brand complete the month +4% more sales.

BMW X5
BMW X5
The total sales of BMW Group in the U.S. are 30,888 vehicles versus 29,881 vehicles sold in May 2017. BMW Group marks an increase of 3.3% on year-to-date basis in comparison with the first five months in 2017.



Quotes:
“Once again BMW has defied the odds with seven straight months of sales gains and the outlook for the second half of the year is positive,” said Bernhard Kuhnt, President and CEO, BMW of North America. “Our X model Sports Activity Vehicles continue their steady increase as availability improves and the BMW 5 Series is proof there’s strong demand for a great sedan, especially the electrified version which is now approaching 20% of 5 Series sales.”

The 2018 BMW 530e iPerformance has strong demand and it made 20% of the BMW 5 Series sales.
The 2018 BMW 530e iPerformance has strong demand and it made 20% of the BMW 5 Series sales.
BMW sold 26,662 units in May 2018 versus 25,818 units sold in May 2017. It represents an increase of 3.3%. Year-to-date, BMW is up 3.2% on sales of 123,979 vehicles in comparison with 120,124 units sold in the first five months of 2017. BMW’s Sport Activity Vehicles accounted for 52% of BMW brand sales in May 2018. The BMW X2, BMW X3 and the BMW X5 have strong sales performance in the U.S.

BMW X2 xDrive28i
BMW X2 xDrive28i

MINI USA reported 4,226 vehicles sold in May 2018. This is an increase of 4% head-to-head May 2017 when MINI complete the month with 4,063 sales. The MINI Countryman continued its strong performance rising 29.4% in comparison with May 2017. The Countryman also made an increase of 61.9% on year-to-date basis compared to the first five months of 2017.

MINI Cooper S Countryman ALL4
MINI Cooper S Countryman ALL4

The total BMW Group Electrified Vehicles Sales in the U.S. of both electric and plug-in hybrid electric vehicles are 2,046 in May 2018. The growth is 26.9% from the 1,612 units sold in May last year. BMW Group electrified vehicles accounted for 6.6 percent of U.S. sales in May 2018.




BMW Group electrified models in the U.S. are: the BMW i3, BMW i8, BMW 330e, BMW 530e, BMW 740e, BMW X5 xDrive 40e and the MINI Countryman plug-in-hybrid electric vehicle.

BMW i8 Roadster
BMW i8 Roadster

Table 1: New Vehicle Sales BMW of North America, LLC, May 2018


May
2018
May
2017
%
YTD
2018
YTD
2017
%
BMW brand
26,662
25,818
3.3
123,979
120,124
3.2
BMW passenger cars
17,074
16,756
1.9
79,647
75,549
5.4
BMW light trucks
9,588
9,062
5.8
44,332
44,575
-0.5
MINI brand
4,226
4,063
4.0
18,490
17,795
3.9
TOTAL Group
30,888
29,881
3.4
142,469
137,919
3.3

BMW Certified Pre-Owned sold 12,145 vehicles in May 2018, which is an increase of 14.5% in comparison with May 2017. BMW marks the best May 2018 in the BMW Pre-Owned history with total sales of 23,147 units sold.

MINI Cooper S E Countryman ALL4 plug-in hybrid and MINI Cooper S E
MINI Cooper S E Countryman ALL4 plug-in hybrid and MINI Cooper S E
MINI Certified Pre-Owned sales are 1,381 vehicles in May 2018, which is an increase of 36.5% compared with May 2017. With an increase of 11.8% (vs. May 2017) and total sales of 3,009 units, MINI Pre-Owned closed May 2018.